Caliper
PRACTICAL AI IMPLEMENTATION · PRODUCTION PROVEN

AI embedded in the systems you already run.

Two years of documented field experience building AI into the proprietary CRM of a specialist Scandinavian travel agency—turning raw discovery calls into bespoke proposals in 12 minutes—and handing over full code ownership to in-house teams.

We help forward-looking leadership cut through the AI noise to automate workflows where economic return is immediate and demonstrable.

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Zero customer training data leaks · Strict EU GDPR · Human always in the loop
AUDIO-TO-CRM PIPELINE V2.4 LIVE DEMO
Audio Source discovery_call_084.wav (24:18)
Acoustic Model WER 18.4% → 9.2% (-50.0%)
Noise Cleansing Hesitations & pauses stripped
destination “Kenya & Tanzania Safari”
travellers “2 adults, 1 child (9 yrs)”
budget_cap “10,000 – 12,000 EUR”
special_requirements [“Accessible lodge”, “Full board”]
travel_window “Week 42, 2026”
Validation 5 of 5 key fields structured
Target System HubSpot / Custom Travel CRM
Proposal ID #PROP-2026-084
Total Quote 11,350 EUR (Within budget)
Generation Speed Generated in 12 seconds
Prep Time Reduced from 40 to 12 minutes
Budget Constraint ✔ 11,350 <= 12,000 EUR
Accessibility Check ✔ Lodge wheelchair verified
Window Match ✔ Departure Week 42 validated
Gated Autonomy ⚡ Awaiting human sign-off
System Boundary No dispatch without human review
EXECUTION: 12.4s GDPR: EU HOSTED STATUS: OK
12 min Average proposal drafting time (down from 40 min)
~50% Word Error Rate reduction on Danish speech
100% Human approval (Gated Autonomy – nothing sends blindly)
2+ yrs Continuous operation & in-house ownership in production
Engineered to integrate into your existing tech stack
HubSpot CRM Microsoft 365 / Outlook e-conomic Zendesk Salesforce PostgreSQL / Proprietary CRM

Are you being pitched AI from every angle, without clarity on what actually delivers tangible return in your operational reality? Most companies start here. We isolate exactly where automation pays off—and where it doesn’t.

DOCUMENTED TRACK RECORD

Client Reference & Technical White Papers

CASE REFERENCE · SPECIALIST TRAVEL AGENCY

High-Speed Personalised Travel Proposals

Travel specialists spent 40 minutes per client drafting custom quotes from complex discovery calls. Acoustic tuning cut Word Error Rate (WER) by ~50%, raw audio was cleaned and structured into clean CRM parameters, and draft proposals were auto-generated with an automated check against original client requirements.

40 → 12 min
Prep time per proposal
~50% WER
Acoustic error reduction
100% control
Human sign-off before dispatch
2+ years
Continuous production operation

Before dispatch, the system cross-checks the proposal against the original customer conversation to guarantee all specific preferences are met, eliminating oversights.

Read the complete case breakdown →
WHITE PAPER 01 · GOVERNANCE

What May the AI Do On Its Own?

A methodical analysis of hard system boundaries, risk levels, and Gated Autonomy: Why AI drafts while human specialists retain final sign-off authority.

Explore methodology →
WHITE PAPER 02 · DATA & INFRASTRUCTURE

From Conversation to CRM Data

How unstructured customer consultations can be converted into actionable CRM records under strict EU GDPR compliance without data leaks.

Read technical insights →
EXECUTIVE BRIEFING

What Should AI Be Permitted to Do On Its Own?

Receive a structured executive guide covering risk tiers, operational control, and Gated Autonomy directly in your inbox.




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